WNYC: The Apple Recipe

http://www.onthemedia.org/flashplayer/mp3player.swf?config=http://www.onthemedia.org/flashplayer/config_share.xml&file=http://www.onthemedia.org/stream/xspf/71997

From WNYC’s On the Media, this segment discusses the iPhone launch. From On the Media:

“As this week’s iPhone unveiling made clear, Apple chairman Steve Jobs is a master of the product rollout. Every year, the company uses its MacExpo to seduce fans, critics and even skeptical reporters. Wired’s Mac columnist Pete Mortenson explains why everyone finds Apple so delicious.”

Enjoy.